Unlock smarter analytics by analyzing any data anywhere | cullen4congress

Unlock smarter analytics by analyzing any data anywhere

In today’s data-driven world, organizations are continually looking for innovative ways to extract valuable insights from vast amounts of data. Gone are the days when a company could make do with waiting hours or even days for ETL processes to move and transform carefully selected data into structured forms ideal for answering familiar questions. To stay ahead of the competition, modern organizations need to analyze all available information in real time, use many types of analytics, including machine learning and artificial intelligence, and prevent costs and energy consumption from skyrocketing while doing so.

By integrating the strengths of data warehouse and data lake architectures into something that goes beyond both, the next-generation OpenText™ Vertica™ data lake offers a powerful solution for smarter analytics. Start with all the reliability and high speed of a proven analytical data warehouse for structured data analysis. Combine that with advanced analytics on complex and semi-structured hierarchically structured data in a data lake using Apache Iceberg as a metadata layer. Analyze it all with the front-end tool of your choice. That’s OpenText Vertica.

Understand your entire business by analyzing ALL data

Gain a comprehensive understanding of your entire business by analyzing all the data available to your organization in real time. This includes data from structured data warehouses, but also semi-structured and complex data from data lake sources, without having to wait while that data is moved or modified. By leveraging a unified analytics platform, you’ll gain deeper insights into customer behavior, market trends, and operational efficiencies hidden in the vast scale of the data lake at a speed previously only possible with limited structured data in a data warehouse.

Go beyond business intelligence: predict the future with machine learning and AI

Traditional business intelligence (BI) solutions are limited to descriptive analytics, that is, they explain what happened in the past. Vertica’s next-generation data lake unlocks the power of predictive and prescriptive analytics to peek into future probabilities and make the best decisions for your business. With built-in AI/Machine Learning algorithms, you can identify patterns, predict future outcomes, and make data-driven decisions with unprecedented accuracy, since there’s no need to downsample. You can also anticipate market changes, optimize resource allocation, and proactively address potential challenges better than ever.

Find the data you need quickly and keep up with data changes

Data lakes provide a scalable and flexible storage solution for large amounts of data, including complex and semi-structured data, but locating just the pieces you need for analysis can be challenging. Apache Iceberg integration provides immediate access to data in the data lake and evolving data schemas and changes, even when more than one application modifies the data. With a unified data warehouse and data lake using Iceberg as a metadata layer, organizations can quickly access and analyze the data needed for analytics, eliminating the costly and time-consuming process of large-scale data movement.

Control costs and stay green with efficient use of infrastructure

A single data lake simplifies analytics stacks, optimizes infrastructure utilization, and reduces the cost and effort of duplicate data pipelines and storage formats from a separate data warehouse and data lake. OpenText Vertica’s next-generation data lake goes further, using half or less of the computing infrastructure, regardless of which cloud, hybrid, or out-of-cloud implementation is used, compared to any other data lake competitor. The efficient use of infrastructure not only generates great cost savings, but also reduces the carbon footprint, which contributes to environmental sustainability.

By understanding the entire organization, predicting the future with machine learning and artificial intelligence, accessing data quickly, and controlling costs efficiently, companies can gain a competitive advantage in today’s data-driven landscape. Vertica’s next-generation data lake offers a unique framework for smarter analytics, enabling organizations to unlock the full potential of their data.

Read the latest OpenText Vertica release blog for more information.